以下图文由Vans (中国）提供：

原创极限运动鞋类品牌Vans与香港原创街头品牌领导者Subcrew，为了庆祝双方的第一次合作鞋款Vans OTW Alomar发布，3月10日星期六在成都第一城2楼UNITY店内举行了合作鞋款的发布活动。活动当天气氛热烈，现场为受邀到来的来宾们提供了食物及酒水饮料，并有DJ在现场表演助兴。Subcrew的主要成员李璨琛(Sam Lee)，Frankie，Kobe，以及成都街头潮流人士，媒体，时尚设计师均到场庆祝， 李璨琛(Sam Lee)在现场接受了成都当地媒体的采访，同时他在活动过程中进行了DJ表演助兴，整个活动在DJ的美妙音乐中圆满结束。当晚也是Vans OTW X Subcrew Alomar的正式发售日，成都的街头文化爱好者和鞋迷们在Unity店铺门口排起了长队，为了能够买到此次合作的限量鞋款。

从3月10日起Vans OTW X Subcrew Alomar将在以下店铺内进行限量发售，每双售价为RMB1180。

Vans销售店铺：
上海莱福士广场NOVO概念店VANS专柜
上海港汇广场名店运动城VANS专柜
北京三里屯VANS专卖店
北京朝阳大悦城VANS专卖店
北京欧美汇VANS专卖店
北京西单大悦城VANS专卖店
北京君太百货VANS专柜
广州天河城百货VANS专柜
深圳华强北茂业百货VANS专卖店
重庆北城天街VANS专卖店
哈尔滨远大购物中心VANS专卖店
郑州丹尼斯VANS专卖店
武汉广场VANS专卖店
长沙王府井百货店VANS专卖店
南京中央商场VANS专卖店
沈阳春天VANS专卖店
西安开元商厦VANS专卖店
杭州湖滨VANS专卖店
天津大悦城VANS专柜
昆明王府井VANS专卖店
杭州武林银泰VANS专卖店
宁波东门银泰VANS专卖店
南宁百盛VANS专卖店

Unity销售店铺：

UNITY 广州广州市越秀区中山三路11号F407A号铺(海印自由闲名店城) UNITY 长沙湖南省长沙市天心区解放路城市经典1楼弥敦道1192铺
UNITY 成都
TEL.: 028-81280830
成都春熙路科甲巷第一城2楼43-44号
UNITY 大连
TEL.: 0411-84337165
1）辽宁省大连市沙河口区高尔基路491号
2）辽宁省大连市沙河口区高尔基路495号UNITY 澳门
TEL.: 853 2835 3807澳门荷兰园大马路35-35D号荷兰园商业中心地铺DEF铺

更多详细情况请登录http://weibo.com/vanschina和vansblog.com.cn。包括Subcrew的网站www.subcrewreact.com

关于Vans

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Vans OTW x Subcrew Collaboration Launches in Chengdu

Chengdu, China (March 13^th, 2012) – Vans, the original action sports footwear brand, and leading Hong Kong based street-wear brand,Subcrew, hit the western China city of Chengdu on March 10^th for the launch of their first Asia-based collaboration.  The Subcrew heads Sam Lee, Kobe Chan and Frankie Cheung opened the doors of their Chengdu store titled ‘Unity’ for the shoe launch event.  Chengdu’s crop of street fashion media, DJ’s and fashion designers were all in attendance to hang out with the Sam Lee and the OTW crew.  With the Subcrew designedAlomar model hitting stores nationwide the same night of the party, scores of street culture fans lined up in front of the Unity store for their chance to purchase the Limited Edition crossover shoe.

During the evening, Sam Lee gave an expected DJ performance for media attending and fans waiting outside the store.  And to wrap up the evening OTW and Subcrew gave out signed product to fans and supporters alike.

The OTW x Subcrew final launch event will take place in Hong Kong on Friday Marc 23^rd, at the LCX mall in TST. Look out for more news, product shots and launch event information via the vans blog: www.vansblog.cn, Vans Weibo: weibo.com/vanschina, as well as the Subcrew blog: www.subcrewreact.com.

About Vans OTW

The Vans OTW Collection blends progressive street and athletic styling from a skate perspective, yet free from the constraints of hardcore skate shoe performance.  With focus on wearable construction and aesthetics, the designs are practical but make a statement.  You’ll find the use of premium materials such as high-end leather and suede, on clean, yet highly detailed silhouettes.  Influenced by a diverse action sports community as well as the worlds of art, music, design and street fashion, the OTW collection speaks to fashionable, eclectic individuals who embrace freedom, progression and self-expression.

About Subcrew

Subcrew has established itself as a leader in Hong Kong’s fashion industry. The team utilizes the slogan “We Are The Subcrew” as the brand’s central theme. They recognized that “Unity” has become an important facet to Subcrew’s organizational culture; with this they opened their first Subcrew flagship store, UNITY, in Taiwan on June 2008. By the end of 2008 Subcrew opened three more stores located in Shanghai, Changsha and Guangzhou. Responding to the increase in e-commerce growth, in early 2009 Subcrew opened their online store (http://www.subcrewreact.com/store) allowing access to their products around the world.